CONTENT TAGGING: A CASE STUDY FOR MEDIA & ENTERTAINMENT

This is a case study for one of the country’s leading media and entertainment organizations, primarily involved in television and radio. This company owns the leading cinema and music production/distribution outfits in the country and operates the largest cable TV service provider as well.

BACKGROUND

Content tagging to content personalization

WHAT WE DID

Together, lloopp and FaceRecog combined hardware and software solutions for trigger ads with visitor interactions, transactional behavior and social media.

WHAT WE DELIVERED

From the data gathered via FaceRecog’s interactive smart sensor products, lloopp generated reports on Customer Segmentation, Sentiment Analysis and insights for personalized Customer Journeys.